We partnered with Foods Connected to transform their brand, website, and digital designs, creating a cohesive identity that showcases their leadership in the food supply chain solutions industry. Our work emphasised consistency across all platforms, enhancing their market positioning and client engagement.
HOW WE HELPED
We created a refreshed brand identity for Foods Connected that accurately reflects their innovation and expertise in supply chain management. From logo redesign to comprehensive brand guidelines, we crafted a visual identity that communicates trust and is forward-thinking. This cohesive branding positioned Foods Connected as a leader in the food supply chain industry
The Foods Connected website was designed to enhance user experience and effectively communicate their complex supply chain solutions. The website’s structure made it easy for users to navigate services and success stories, while the modern design helped increase lead generation. The fully responsive, SEO-optimized website ensures potential clients can engage with the brand across any device.
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We developed a range of digital assets, including marketing collateral and social media graphics, to ensure consistency in their online presence. Each design was aligned with the refreshed brand identity, providing a professional and cohesive look across all digital channels. This work improved engagement and reinforced Foods Connected’s leadership in their industry.
"The Aligned team seamlessly integrated with our existing design team and added real value straight away with our ongoing design activities, supporting us to achieve our design and content goals where our own internal capacity has been limited. By implementing a creative design strategy collaboratively, we have achieved exceptional results. They have been an excellent resource for myself and our team."
Natalie Thorpe
Brand and Corporate Manager
