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ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

Mission is a transformative 1-2 day workshop that bridges the gap between leadership vision and employee engagement.

Founders of MISSION

A WORKSHOP FOR LEADERS TO ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH.

About alignment

Discover Your Brand's True NortH

Meeting with leaders often unveils a disconnect with their brand’s core—its true purpose and potential lost in translation.

Our Mission Workshop illuminates the path to realign your brand’s DNA with its strategic goals, ensuring every aspect from employee engagement to product development resonates with your vision and drives tangible growth.

ACHIEVE

WHY THIS WORKSHOP?

Discover how the Mission Workshop addresses common challenges faced by leaders in aligning their brands with their true potential. We solve internal problems such as misalignment of vision and practices, reduced employee engagement and onboarding challenges.

ENHANCED ALIGNMENT

Ensures all stakeholders understand and embody your companies' mission and values.

STRONGER AMBASSADORSHIP

Empowers stakeholders to become effective advocates for your business.

INCREASED ENGAGEMENT

Provides an engaging and interactive learning experience for employees and partners.

COHESIVE COMPANY CULTURE

Fosters a strong, cohesive company culture by reinforcing core values and mission.

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

ALIGN YOUR BRAND, CULTURE AND MARKET STRATEGY FOR OPTIMAL GROWTH

clients

50+
Successful workshops completed worldwide

Michael Rutherford

PARTNER AT TOAST

“As an ambitious accounting firm in a highly regulated and competitive industry, we needed a brand that positioned us as modern, trustworthy, and professional. Aligned helped us create a brand identity that not only reflected our expertise but resonated deeply with our target market. Their work on our website and marketing consultancy ensured we were able to connect with clients effectively while closing the gap with our competitors. From strategy to execution, they provided us with the tools needed to stand out in a crowded market and establish ourselves as leaders in the accounting industry.”

Sean Sheerin

Managing Director

"Aligned helped us elevate our brand to match our rapid growth. Their in-depth research into our industry and competitors was impressive. They quickly identified key personas within our target market and tailored their strategy accordingly. Their expertise and collaborative approach were instrumental in our success."

Harry Eves

CEO at rotapal.com

“Aligned truly transformed how we approached our brand and digital presence. From the beginning, they presented us with comprehensive stylescapes that helped us visualise the future of RotaPal. Their strategy made it clear how we could connect more effectively with our audience and stand out in the competitive healthcare space. The early groundwork they laid for our brand has been instrumental to our growth, and we’ve seen incredible engagement since the launch. Their attention to detail and understanding of our goals allowed us to build a brand that resonates with our users and ensures our platform is perceived as innovative and reliable.”

The process

THE MISSION workshop

Research Questionnaire

Begin by distributing a comprehensive questionnaire to capture key insights about your business, industry, and internal perspectives on your brand. This serves as the foundation for the workshop process.

Purpose, Vision, Mission

Define your company’s purpose, set a long-term vision, and craft a mission that aligns with your core values, guiding daily decisions and strategic direction.

Findings

We present key insights gathered from the research and questionnaire, identifying strengths, weaknesses, and opportunities for your brand’s alignment with its mission.

Target Market / USP’s

Identify your primary audience and unique selling propositions (USPs), ensuring your brand is positioned strategically to stand out in the market.

Tone of Voice & Messaging

Establish a consistent tone of voice and messaging that resonates with both internal teams and your target market, ensuring cohesive communication across all channels.

Growth Summary

Summarise the strategic actions and opportunities to align your mission with long-term business objectives, ensuring sustainable growth.

/01

INTEGRATED STORYTELLING

Crafting a cohesive and engaging story that reflects your company’s unique history and mission. Utilising high-quality visuals, interviews, and testimonials to create a compelling narrative.

/02

building company ambassadorship

Providing resources that enable employees and partners to effectively advocate for your business.

/03

creation of lasting resources

You’ll receive an online resource detailing your company’s goals, values, mission, and tone of voice, as well as a company video to inspire and inform key personnel, clients, stakeholders, and employees.

/04

INTERACTIVE ELEMENTS

We’ll create an engaging online platform to house the video and provide additional interactive content.

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